Those Things COVID Will Change Forever

Even the president of the United States isn’t immune from the enduring effect of COVID.  It’s powerful enough to take on an election, affecting its tone and perhaps its outcome.  In every sector of our modern society, this pandemic has produced such profound effects that the path to the future is no longer clear, not just the future itself.

Writer Mark Sullivan decided to ask some executives, capitalists, workers, and commentators as to how they believed COVID-19 would forever alter the future.  Their observations are interesting.

Jared Spataro, corporate vice president, Microsoft 36 – “This time will go down as a turning point for the way people work and learn. We have a time machine as China navigates its return back to work—and we’re not seeing usage of Microsoft Teams dip. People are carrying what they learned and experienced from remote work back to their “new normal.” We’re learning so much about sustained remote work during this time. Remote hiring of technical talent will become the norm.” 

Eva Chen, CEO at Trend Micro – “The COVID-19 experience will . . . build our courage to adopt new patterns to fix antiquated processes. As a result, organizations will ditch the notion of having a big office and revert back to a small-town model of working in cluster offices with more remote work. Even more so, company “headquarters” will be located in the cloud, shifting how we protect enterprise data in the virtual cloud and how we secure data from more diverse endpoints.”

Steve Case, cofounder AOL, CEO and chairman of Revolution – “We believe the COVID-19 pandemic will encourage people—entrepreneurs, investors, and employees—to consider opportunities outside of the coastal tech hubs. People who have been considering a move, to tap into the sector expertise (healthcare, food and agriculture, etc.) that exists in many parts of the country, or for a lifestyle change, or to be near family and friends, may choose this moment to relocate, accelerating a talent boomerang, and helping emerging startup cities rise. On top of that, the increased willingness to accept remote working as a viable arrangement following this prolonged work-from-home period will further propel this trend”.

Stan Chudnovsky, VP of Messenger, Facebook – “It’s becoming more clear every day that the way people are using technology to spend quality time with loved ones, engage with businesses, and perform their jobs is fundamentally shifting to a new normal. Loved ones who hadn’t seen each other in years are now seeing each other daily, people are getting creative with virtual happy hours and keeping up with their formerly “physical” lives with shared workouts and virtual birthday parties on products like Messenger. Of course, there will be some tough consequences when we come out the other side of this, but I believe the growing acceptance of technology to help us feel connected will have lasting benefits.”

Adam Enbar, CEO of Flatiron School – “Right now, educators are relying on Zoom and Slack to teach and engage with students. We’re realizing it’s falling short in replicating the classroom experience, but the truth is that it was never meant to be a substitute. In fact, no ed-tech tool or platform can or should replicate the in-person classroom; tech’s role is to create new experiences altogether. Nothing spurs innovation like people experiencing problems. When things are back to normal, Zoom and Slack usage will go down—and that’s okay. Instead, we’ll see a boom in technology that is built by entrepreneurs looking to create entirely new experiences custom to the remote education or work experience”.

Harry Ritter, founder and CEO of wellness professional community Alma – “There will be a monumental shift in attitudes toward mental health.  Society, having experienced this collective trauma and grief, will develop new levels of empathy and a willingness to talk about mental healthcare as an essential part of healthcare in ways we have not seen before. Employers are already seeing how emotional well-being is factoring into their workforce’s ability to perform under stress. Ideally they will come out of this better able to recognize their obligation to prioritize mental healthcare as an employee benefit.”

Amar Hanspal, former CEO at Autodesk and now CEO at Bright Machines – “This pandemic will have a lasting impact . . . on the way physical products are made. Customers I talk to are grappling with supply chain and factory disruptions across the globe. This has been a wake-up call to manufacturers. The current way of building products in centralized factories with low-cost labor halfway around the world simply can’t weather storms of uncertainty. Moving forward, factories and supply chains will require, and businesses will mandate, much more resilient manufacturing through nearshoring and even onshoring, full automation, and software-based management.”

Sarah Stein Greenberg, executive director of the Stanford d.school – “In times of great uncertainty, the most critical skill is to be able to adapt as conditions change. This is a kind of ambidexterity: focusing on surviving in the current moment while you also build toward thriving in a future that will look different. To get there, successful leaders are creating and holding space in organizations for people to be generative, despite the challenging and stressful environment. Drawing from one of the fundamental strengths of design: by separating the process of generating ideas from critiquing and selecting them, we are seeing organizations and individuals rewarded with a far wider range of potential solutions.”

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